Microstratory has seen to strengthen its position as the world’s largest bitcoin treasury company.
Business and artificial intelligence firm Announced Its name turns into a strategy, emphasizing a sharp focus on its original mission.
Strategy, currently the largest corporate holder of Bitcoin (BTC) has also launched a new website. Additional changes include adopting orange as the primary color of the brand and unveiling a new logo to reflect their bitcoin strategy, characterized by a “B”.
Michael Sure, Founder and Executive President of Strategy, commented:
“Strategy is one of the most powerful and positive words in human language. It also refers to the simplification of our company name for its most important, strategic core. Antony D. Saint-Xuperi said, “perfection is achieved, not when nothing else happens to connect, but when there is nothing left to take away.” After 35 years, our new brand represents the discovery of perfectly perfection. ,
Fong Le, Chairman of Strategy and Chief Executive Officer, added:
“The strategy is innovating in the two most transformational technologies of the twenty-first century-Bitcin and Artificial Intelligence. Our new name expresses powerful and simply expresses the universal and global appeal of our company, and the value we bring in the strategies of our shareholders, customers, partners and employees. ,
According to the announcement, the company’s leadership on rebranding during the company’s earnings call will provide further insights.
NASDAQ- Listed company has aggressively added to its BTC holdings in the last several weeks. Actually, last week’s failure to buy flagship digital assets was the first step after a 12-week competition.
On 3 February, Saylor Stated The company organized 471,107 BTC as February 2, 2025. This means that the strategy has spent about $ 30.4 billion on bitcoins after its first purchase, which has an average acquisition price of $ 64,511 per BTC.
