Fédération Internationale de Football Association (FEFA) President Gianni Infantino suggested that the organization may develop its own cryptocurrency tokens.
Infantino created Comment On March 7, while attending the White House Crypto Summit of President Trump. Standing with Trump, Infantino expressed interest in making Digital tokens to interact with his global fan.
Infantino said, “FIFA is interested to win a lot, FIFA coin, from here, from the US, and 5 billion football fans in the world.” “If there is someone here who is willing to form a team with FIFA, here we are together with the United States, and we will win the world of football with FIFA coins.”
This announcement, although lack of specific details or deadline, indicates the discovery of FIFA of blockchain technology as a possible avenue for fan engagement and revenue creation. Trump replied positively to Giani: “This coin can finally be worth more than FIFA. This can actually be quite a coin. ,
FIFA token increases by 357,000%
Following the summit, market confusion increased an unaffected cryptocurrency called “FIFA”. The coin saw an increase in 357,000% of the daily value, which reached a market capitalization of approximately $ 8.2 million. However, this token has no connection with FIFA.
A major cryptocurrency regulation under the recent Summit Trump Administration was one of the primary stages.
The major initiatives declared during the incident included the establishment of an American strategic bitcoin (BTC) reserve. This approach will create a government cryptocurrency position without the need for taxpayer funding.
While Infantino’s declaration provided some details, it reflects FIFA to recognize the potential impact of cryptocurrency on the future of sports business and fan engagement. The announcement especially comes when the organization prepares for the 2026 World Cup, which the United States, Canada and Mexico will jointly host.
