The Argentina Football Association has signed a sponsorship agreement with Crypto Exchange Xbo.com.
The Argentina Football Association has made a sponsoring deal with XBO.com, specializing in a cryptocurrency exchange fiat-to-crypto conversion, spots and futures trading, and high-ups of higher investment opportunities. The deal makes Xbo.com the official global sponsor of the Argentina National Football Team for 2025. This partnership will support the team during the final phase of the World Cup 2026 qualification matches.
As part of sponsorship, Xbo.com will initiate various fans engagement initiatives, including exclusive awards (eg VIP match tickets and stadium tour) and interactive campaigns, featuring challenges, competitions and publicity that features football with Cripto Brills
Lior Aizik, COO and co-founder of Xbo.com, see this partnership as a milestone for both industries. “By creating a team with AFA, we are proving that Crypto is not just the future of finance – this is a global movement that belongs to everyone. Football has always been about passion, teamwork and braking barrier – values that fully align with the vision of Xbo.com for financial access. This cooperation is about bringing people together and creating a really global, border experience, “he commented.
The partnership between XBO and AFA is another important step in crypto and growing convergence of sports. Recently, Aston Martin’s Formula One team participated with the coinbase as their official crypto partner. The agreement made in a fully USD coin (USDC) will feature Aston Martin’s ASSMR25 racing cars and drivers’ Fernando Alonso and Lance Walking Suits. Aston Martin Aramco also planned to detect blockchain-based fan engagement opportunities using the Ethereum layer 2 network, base of the coinbase.
Crypto.com has also been part of the growing intersection between another major Crypto Exchange, Crypto and competitive Games. The company has worked with Formula One since 2021 and recently raised its partnership by 2030, making it one of the longest sponsors of the organization.
